Join our webinar and see why self-service is the future of data transformation, through unified visual & code technology

When: January 25th at 9am PST | 12pm EST

Featuring:

• Maciej Szpakowski, Co-founder at Prophecy
• Eric Kavanagh, host at  DM Radio
• Mitesh Shah, VP of Product Marketing at Prophecy
• Hyoun Park, CEO and Principal Analyst at Amalgam Insights 

In the constantly evolving landscape of data-driven decision making, analytics, and AI, the need to empower more users with the ability to unlock the potential of data has never been greater. Self-service is the answer. The future of data transformation lies in enabling users across various technical backgrounds to take control of their data and data pipelines to deliver the best business insights. This approach not only democratizes data transformation but also streamlines operations and accelerates decision-making processes. But the promise of self-service has eluded businesses for far too long. What brought us to this point? 

In the early years, ETL was a manual and time-consuming process, requiring highly skilled IT professionals to use coded scripts to extract data from various sources, transform it into a usable format, and load it into a database for analysis. This approach has very clear limitations, including a lack of scalability as well as a dependence on coding expertise that is all too often unattainable for many organizations.

With the advent of on-premises ETL solutions, organizations started to gain more control over their data and could share the transformation work necessary to inform the business across their data teams. The tooling offered by these legacy solutions have been visual in nature and automated many aspects of ETL, reducing manual efforts and accelerated data processing for some users. Unfortunately, these solutions have proven to be high cost and low value due to poor performance, lack of extensibility, and an inability to scale. 

Now as more data transformation work moves to the cloud, the challenges of coding have re-emerged, and internal frameworks are being developed in many companies as they struggle to deal with the scale of the cloud and try to remain productive. 

This cycle needs to stop. But how?

At Prophecy, we've spent the last five years obsessing over this exact challenge. We've talked to countless organizations, from Fortune 50 giants to hyper-scale tech leaders, and unearthed the common threads of their data transformation struggles, and we’re thrilled to share the culmination of these learnings and how self-service can be a reality for your organization.
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Join us on January 25th at 9am PST | 12pm EST for our exclusive webinar, "The Future of Data Transformation - enhancing data team productivity through the power of self-service”, where we'll:

• Take a deeper look at the evolution of ETL. To see the limitations of past solutions and why traditional approaches haven't cracked the code on efficient data transformation.
• Demystify the ideal cloud-based solution. We'll explore how to unlock productivity and handle the “three scales” of users, data, and data pipelines.
• Discover the crucial elements needed for a best-in-class experience. And how to ensure optimal development practices. 
• Demonstrate the power of Prophecy's unique visual & code development environment. To see how Prophecy empowers diverse user types and use cases by delivering a zero-compromise solution for self-service data transformation. 

Seating is limited so register you and your team today!